If you’re looking to sell more online, don’t overlook Instagram shoppable posts. This feature allows businesses to tag products (which are listed in their Instagram Shop catalog) directly in various Instagram posts, including feed posts, Instagram Stories, IGTV videos, Reels, Live streams and Instagram Guides. … Continue reading “5 ways to drive sales using Instagram shoppable posts”

Instagram Guides are one of the most underrated Instagram features that you may not be using…yet. But Instagram Guides are excellent for sharing curated content with your followers. Users can easily consume a collection of Instagram posts, products and more in an easy-to-digest format. For … Continue reading “4 tips when using Instagram Guides”

Instagram is a must-have social media platform for many businesses, but do you need an Instagram business account? The visuals-first app generates about 1 billion active monthly users and is particularly popular among consumers 34 and younger. Features have diversified since its founding in 2010, … Continue reading “8 benefits of using an Instagram business account (and how to set it up)”

No longer the “new kid on the block,” Instagram Stories represent an opportunity for every brand to connect in additional ways with its target audience. Launched in 2016, Instagram Stories allow you to multiple images and/or videos in a vertical format, where you can layer … Continue reading “9 tips to create engaging Instagram Stories”