Advanced Email and SMS Marketing for Mindbody

DailyStory is a Mindbody Marketing Suite Alternative

Mindbody is a great solution for scheduling classes, collecting payment, and some basic customer relationship management. But digital marketing is not Mindbody’s strong suite.

And that’s why Mindbody offers a completely separate platform called Mindbody Marketing Suite. An expensive add-on to your existing Mindbody subscription and one that doesn’t offer nearly all the capabilities of a dedicated marketing automation platform.

DailyStory is a dedicated marketing automation platform and has direct and native integration with your Mindbody data. This integration enables you to work smarter not harder through automations, web forms, advanced segmentation, detailed reporting and much more.

Watch our recent webinar

DailyStory is exclusively focused on digital marketing

Mindbody says, “Customer loyalty is built on our fitness, wellness, and beauty software.” And, at DailyStory we believe customer loyalty starts with great marketing. And great marketing starts with DailyStory.

DailyStory is a platform that enables you to run marketing as efficiently as Mindbody allows you to run your gym or fitness studio.

As a Mindbody partner, DailyStory combines unique digital marketing experience with deep integration with Mindbody.

Accelerate your email and SMS marketing

While there are some basic marketing capabilities in Mindbody Marketing Suite, running onboarding campaigns, nurturing leads, sending SMS marketing or email marketing drip campaigns, integrating with Facebook or Google Ads, and advanced automations is not what Mindbody was built for.

Automations: work smarter not hard

Automating your lead acquisition, activation, retention, referral and revenue is what DailyStory is purpose built to solve. Using automations, DailyStory can fully manage the lifecycle of your leads and customers throughout their journey with little to no manual intervention.

Acquire and nurture leads

Using DailyStory’s popups, web forms, QR codes, polls and more to acquire and nurture prospective leads. These leads don’t need to exist in Mindbody either. Instead these top of the funnel leads can be fully nurtured in DailyStory through automated drip campaigns until they convert.

Automated sequences when a lead activates

Once a prospective Mindbody customer converts, i.e. attends their first class or makes their first purchase, they can automatically exist any lead nurturing sequence and immediately drop into activation and retention sequences.

Activation sequences automate up-sell and cross-sell. And retention automations monitor usage. For example, upselling after a prospective customer attends their first free class to a membership. Or, running retention activities for customers based on past behavior: purchases, number of classes attended and more.

Track Referrals and Revenues

It’s important to know where customers originated: social media, organic, and event. DailyStory includes tools to help you track referrals and source for leads along with revenue tracking integrated with Mindbody purchases to attribute marketing back to specific lead origination.

Multi-location and Franchise Marketing

DailyStory is built from the ground up to support advanced marketing concepts required by franchises and brands with multiple locations.

Geo-Targeting and lead routing

Using DailyStory acquisition tools, such as a web form, leads are auto geo-coded and then routed to the location nearest to the lead. This is especially helpful when running national campaigns for large franchises as leads simply drop-in to the appropriate DailyStory account for each franchise.

Brand kit Management

Create a single brand kit (colors, logos, fonts, etc.) and publish those from the corporate franchise to the franchisees.

Franchisee Campaign publishing

One of DailyStory’s most beneficial features for franchisee/franchisors is the native support for parent/child relationships. A franchisee can be a child account of a franchisor. This enables corporate marketing teams at the franchisor to create campaigns, automations, emails, automations, segments and more. With a click of a button these can be published to all the franchisees.

DailyStory vs Mindbody Marketing Suite

Mindbody Marketing Suite is a basic set of marketing automation tools for Mindbody, built largely off of a email platform acquired by Mindbody called Fredrick.

DailyStory is laser-focused on helping you leverage automated marketing to attract new customers, retain the customers you have, and grow your revenue.

With its simple to understand and intuitive layout along with 24/7 customer support, you’ll quickly fall in love. And most customers are up-and-running in less than a week!

• 24/7 support included
• Easy-to-understand documentation
• Mobile and desktop friendly user experience

DailyStory is natively integrated with Mindbody

Below are several of the benefits you’ll enjoy with Mindbody integration:

• Real time Mindbody sync
• Cross-regional support
• Shared marketing
• Automated segments
• Franchise support
• Powerful automations

What can you do with DailyStory Mindbody integration?

Below are some examples of how you can use the DailyStory Mindbody integration for your gym, studio, or franchise.

Create meaningful campaigns, newsletters, offers and more

Use the data synced from Mindbody to create welcome campaign, retention campaigns, newsletters and more. And, Mindbody is always the “source of truth” – as long as it’s updated in Mindbody, it will be reflected in DailyStory.

Build customers segments or use dozens of pre-built segments

A segment is a group of people that share common characteristics.

Example segments

• New clients to your gym or studio
• Leads that signed up from a popup on your website
• Customers that haven’t visited your location in the past 30 days
• Clients whose membership is expiring in the next month

Those are just a few examples of how you can segment your Mindbody clients.

But, the real magic happens as data changes in Mindbody.

DailyStory segments update automatically with Mindbody

This means that if a lead signed up on your website and then became a customer, DailyStory would automatically remove them from one segment and add them to the other.

Manage leads and prospects

It’s also important to point out that unlike Mindbody, DailyStory is built to maintain a list of all your contacts – regardless as to whether or not they are a customer yet.

This means you can create powerful segments targeting leads. These leads can be directly uploaded or easily collected from your website using existing website forms using DailyStory magic forms or building your own web forms in DailyStory.

Automate communication to all your customers

Once you’ve grouped your customers into segments, build automated marketing campaigns to send personalized emails and text messages to your clients.

Automation is included in all DailyStory plans vs Mindbody Marketing suite which is $240/month.

Examples of automations

For example, you can send:

• Welcome emails introducing new clients to your location
• Offers and incentives using a QR code in a text message
• Personalized news letter to keep your brand top-of-mind
• Re-engage clients who haven’t visited your gym in the past 2 weeks
• Reminders to clients whose membership is nearing expiration

Drag-and-drop automation builder

Building automations is simply a matter of dragging-and-dropping what you want to happen. For example, below is a simple automation that sends an email asking for client testimonials:

But don’t just focus on customers!

Find new customers with lead generation campaigns

Tapping into your existing customer base is important, but so is finding new clients. Use DailyStory’s inbound marketing tools to capture new clients from your website, advertising promotions and other sources.

Examples of lead generation tools

• No code integration with your existing website’s forms and pages.
• Use tracking links to capture leads from ads on Google and Bing.
• Use popups to capture visitor information just before they leave your website.
• Building landing pages to send out with promotions or other activities.

Simple customer management

Manage prospective clients and track how your marketing activities contribute to those sales. See how ads placed on Facebook, or other locations, translate into new or future customers. Later, add those contacts to Mindbody when they convert on an offer.

Beautiful and useful reports

Utilize a growing suite of simple to understand reports lets you see at a glance how your marketing activities are performing. Plus you’ll receive a daily summary email each morning to see who you reached and who has come back to visit your website.

And, DailyStory does so much more

DailyStory is a comprehensive marketing automation platform built for growing businesses.

• Email marketing
• SMS marketing
• Popups
• Web forms
• QR Codes
• URL Shortener

And those are just some of the features of the DailyStory platform!

Frequently Asked Questions

Below are some Frequently Asked Questions about the DailyStory and Mindbody integration:

What is Mindbody?

Mindbody is a popular solution that connects the world to wellness and is the leading one-stop shop for over 50,000 wellness professionals.

Is there any additional cost for Mindbody integration?

No, Mindbody integration is available in both free and paid plans.

Is DailyStory a Mindbody partner?

Yes, DailyStory is a Mindbody partner.

I have multiple locations? Is cross-regional supported?

Yes, members can visit multiple locations without receiving duplicate marketing from each location. Cross-regional support is a unique capability found only in the DailyStory Mindbody integration.

Why should I care about cross-regional support?

Cross-regional support ensures your members can visit multiple locations without receiving duplicate marketing from each location.

How often does DailyStory sync with Mindbody?

Mindbody data is synced within 15 minutes (membership, last visit, pricing options and more).

Can I share marketing content with other locations?

Yes, create campaigns, emails, landing pages and more once. Share with multiple locations with a single click.

Is there support for franchises with multiple locations?

Yes, franchises can easily share and report across all franchise locations.

How do I get started?

Setup is easy. In fact, we do nearly all of it for you. And, once setup, your client data from Mindbody is immediately available within DailyStory.

What data from Mindbody is synced?

Everything you need to market to your business. Please see our documentation for more details.

Is data synced back to Mindbody?

No, Mindbody acts as the master source of data synced from Mindbody.

Mindbody integration documentation