A personal brand isn’t all that different from your company’s brand. You’re simply marketing yourself (your knowledge and expertise) instead of your company’s products or services. But why focus on your personal brand? Depending on your role with your company, standing out from the crowd … Continue reading “10 tips to build up your personal brand and grow your business”

Knowledge is power. And Google Alerts can notify whenever specific terms are published online. Wouldn’t you like to know when someone publishes something related to industry news, products, your business, competitive businesses or even just you as a person? Fortunately, Google Alerts are easy to … Continue reading “How to set up Google Alerts to stay in the know”