Push notifications have come a long way since first being introduced by Apple in 2009. If you have an app, they should be a thought-out piece of your overall marketing strategy in this climate of online noise. Below are eight things you should consider when … Continue reading “Push notification strategy in the works? Here’s what you should consider”

In the noisy landscape of social media, internet browsing and text messages, writing an effective push notification that engages your audience is critical. While DailyStory is one of several platforms that offer the ability to send push notifications, the point of using them is to … Continue reading “7 tips to write an effective push notification”