Best practices, recommendations, and tips for cannabis digital marketers

Why email marketing is essential for cannabis marketers

If you aren’t using email marketing as part of your cannabis marketing strategy, you are missing an opportunity. Email marketing is more effective than social media and other online marketing channels at building brand awareness, generating sales, and driving traffic to your website. Email marketing … Continue reading “Why email marketing is essential for cannabis marketers”

How cannabis retailers stay in compliance with text messaging

For cannabis retailers, text messaging (SMS) is one of the primary ways they communicate offers, deals and updates to their customers. And staying in compliance is not only important, it’s the law. Cannabis marketers love text messaging SMS text messaging is a channel of communication … Continue reading “How cannabis retailers stay in compliance with text messaging”

Text Message Marketing Best Practices for Cannabis

Text message marketing is a powerful tool for cannabis marketers, but it’s not as simple as texting your customers once you have their phone numbers. These strategies and tips will help ensure that your texts get delivered and lead to a higher ROI on your … Continue reading “Text Message Marketing Best Practices for Cannabis”

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