Send text messages to Mindbody clients
Mindbody is built to run your schedule, payments, and client roster. Texting those clients is a different story. Mindbody's own text marketing lives inside the Mindbody Marketing Suite, a paid add-on that is only available in certain countries and software packages and requires a trackable phone number before you can turn it on.
DailyStory is a marketing automation platform with a native, certified Mindbody integration. It gives you two-way text messaging, automation, and dynamic segmentation built on your live Mindbody data, without adding a Marketing Suite subscription.
RecommendedMindbody has deprecated email-to-text notifications for its Pro, Essential, and Starter tiers. U.S. carriers now block unregistered business texts sent from 10-digit numbers, and the FCC is revising its opt-out rules. This guide reflects all three changes.
Mindbody Marketing Suite vs. DailyStory for text messaging
Here is how the two options compare for studios, gyms, spas, and wellness businesses that want to text their clients.
| Capability | Mindbody Marketing Suite | DailyStory |
|---|---|---|
| Cost | Paid add-on, listed at an additional $240/month on top of your Mindbody subscription | Mindbody integration included on all paid DailyStory plans (see pricing) |
| SMS availability | Only in certain countries and software packages | Included for U.S. and Canada senders once 10DLC registration is approved |
| Two-way conversations | Depends on your Mindbody package | Shared conversation inbox for you and your staff |
| Leads not yet in Mindbody | Focused on existing Mindbody clients | Capture and text leads from popups, web forms, and SMS keywords before they book |
| Data sync | Native | Syncs from Mindbody within 15 minutes; Mindbody stays the source of truth |
| Automation | Limited automation capabilities | Unlimited drag-and-drop automations included |
| Link click tracking | Basic reporting | Branded short links with a unique URL per recipient and automatic UTM tagging |
| Multi-location and franchise | Limited | Cross-regional deduplication and one-click campaign publishing to every location |
How to send your first text message to Mindbody clients
Carriers require every business texting from a standard 10-digit number to be registered before messages are delivered. Plan for a short approval window, then work through these steps. You can check them off as you go.
DailyStory recommends holding off on purchasing prepaid text message credits until your 10DLC registration is approved. Free accounts do not include SMS marketing because of carrier registration requirements.
Why Mindbody businesses text through DailyStory
DailyStory reads your Mindbody data and turns it into segments and automations. It also manages contacts who are not in Mindbody yet, so you can market to current, prospective, and past clients from one platform. DailyStory is an official Mindbody partner and a long-time multi-channel marketing platform for hundreds of Mindbody customers.
Manual text messaging does not scale
Many gym and studio owners find DailyStory because they are texting clients from their own phones. That approach is time-consuming, exposes a personal number, and has no reliable opt-out handling. It might work for a handful of clients, but it breaks down as your audience grows and puts you at compliance risk.
Automated text messaging is fast and reliable
DailyStory takes common marketing activities, like texting, and automates them. Every message type below keeps your full conversation history with each client in one place.
| Message type | What it does | Mindbody example |
|---|---|---|
| Single text | Write a message and pick one recipient | Confirm a private session time with a client |
| Two-way conversation | Reply to clients from a shared inbox, with attachments | Front desk staff answer class questions |
| Scheduled text | Send to a segment days, weeks, or months ahead | Promote a weekend workshop to active members |
| Automated text | Sends when a Mindbody event or behavior triggers it | Welcome a client after their first visit |
| Keyword opt-in | A client texts a word like JOIN to subscribe and get an instant reply | Add a "Text JOIN" sign at your front desk |
Automations to launch first
Because Mindbody data updates your segments automatically, these messages send themselves once you turn them on. For ready-to-use copy, see our 30+ SMS templates by industry and our guide to SMS marketing for gyms.
| Trigger from Mindbody data | Text message | Goal |
|---|---|---|
| First visit or first purchase | Welcome plus a link to your intro membership offer | Convert trial clients to members |
| No visit in 14 or 30 days | Friendly check-in with a link to book a class | Win back lapsing clients |
| Pricing option expires in 7 days | Renewal reminder with a direct purchase link | Protect recurring revenue |
| Client birthday | Personalized offer with a QR code or link | Build loyalty |
| Website lead not yet in Mindbody | Intro class invitation with a booking link | Turn prospects into first visits |
Measure clicks, not just deliveries
A delivered text only proves the message reached a phone. A click proves a client took action. When link tracking is enabled, DailyStory shortens each URL and sends a unique link to every recipient, so you can see exactly who clicked. Campaign links also get UTM and campaign tracking tokens automatically, which lets you attribute bookings and revenue back to the text that drove them.
| Metric | What it tells you | What to do with it |
|---|---|---|
| Click-through rate | Which offers and messages drive action | Your primary success metric; test copy and offers against it |
| Clicked but did not book | High intent without conversion | Retarget with a follow-up text or email in 24 to 48 hours |
| Replies | Questions and conversation starters | Route to staff through the conversation inbox |
| Opt-outs | Frequency or relevance problems | Tighten segments and review sending frequency |
| Conversions and revenue | Bookings and purchases tied to a campaign | Double down on the automations that pay off |
Use a branded short link domain rather than public shorteners like bit.ly. Carriers treat public shorteners as a spam signal, which is one of the most common carrier violations to avoid.
Stay compliant in 2026
Text message marketing carries more legal and carrier requirements than email marketing. Here is where things stand today.
10DLC registration
Every business sending automated texts from a local 10-digit number must register its brand and campaign use case. Carriers now review live traffic against your registered campaign, so messages that drift from your approved use case can be filtered or suspended. Our complete 10DLC guide covers the process, and DailyStory handles registration as part of SMS setup.
Consent and opt-outs
You need a client's consent before sending marketing texts, and you must honor opt-outs made in any reasonable way, including replies like STOP, CANCEL, or UNSUBSCRIBE. Under current FCC rules, opt-outs must be processed within 10 business days. DailyStory processes STOP replies automatically and records when and how each client opted in, giving you an audit trail.
The rules are also changing. In September 2026 the FCC circulated a proposal that would narrow its "revoke-all" opt-out requirement for informational messages like appointment reminders, with a vote scheduled for September 30, 2026. Marketing opt-outs would still stop all marketing texts from your business. For practical guidance, read our 9 text compliance tips.
WarningDailyStory holds text messages scheduled between 10:30 PM and 5:30 AM and delivers them at 8:30 AM. This article is general information, not legal advice. Consult your attorney about how TCPA and state texting laws apply to your business.
Frequently asked questions
Can I text Mindbody clients without the Mindbody Marketing Suite?
Yes. DailyStory connects directly to Mindbody and sends text messages to your clients without a Marketing Suite subscription. You still need client consent and an approved 10DLC registration.
How often does DailyStory sync with Mindbody?
Client data, including memberships, last visit date, and pricing options, syncs to DailyStory within 15 minutes of a change. DailyStory reads from Mindbody but never writes back, so your schedules and billing data stay untouched.
Can I text people who are not in Mindbody yet?
Yes. Leads captured through DailyStory popups, web forms, and SMS keywords live in DailyStory and can receive automated follow-ups before they ever book in Mindbody, as long as they opted in.
Why are my text messages not being delivered?
Common causes include an unregistered or unapproved 10DLC campaign, a landline or non-mobile number, a recipient who has opted out, or content flagged by the carrier. See the text message FAQ for the full list.
DailyStory is a multi-channel marketing solution
Mindbody is a strong tool for managing classes, appointments, and payments. Growth also depends on reaching people outside your current roster: website visitors, free class attendees, and past clients with lapsed memberships. DailyStory brings text, email, and automation together on top of your Mindbody data, so you can market to current, new, and potential clients from one platform.
Want the bigger picture? Read why businesses switch from the Mindbody Marketing Suite, the most common marketing mistakes made by Mindbody users, and how to improve marketing performance without Mindbody's add-ons. You can also explore all DailyStory features and integrations, or schedule a demo to see the Mindbody integration in action.