Mastering the art of the email follow-up: Tips, timing, and templates

Email follow-ups are one of the simplest yet most effective tools to improve communication and achieve results. Whether you’re waiting on a job application, a potential client response, or an internal project update, a well-timed email follow-up can make all the difference. In this article, … Continue reading “Mastering the art of the email follow-up: Tips, timing, and templates”

Writing blogs: How to write effectively and enhance your email newsletters with DailyStory

Blogging is one of the most powerful tools for sharing ideas, building a brand, and connecting with an audience. If you’re already writing blogs, you’re likely aware of the effort that goes into crafting quality content—from brainstorming topics to refining your writing style. But are … Continue reading “Writing blogs: How to write effectively and enhance your email newsletters with DailyStory”

Opt-in email examples: How to build a winning subscriber list

Building an email list is one of the most effective ways to grow your business and connect with your audience. But not all email sign-ups are created equal. By crafting compelling opt-in emails, you can ensure that your subscribers are genuinely interested in your offerings … Continue reading “Opt-in email examples: How to build a winning subscriber list”

5 actionable strategies to build an email list from scratch (with examples)

If you’re serious about growing your business, building a strong email list is a no-brainer. Email marketing generates an average of $42 for every $1 spent. That’s the kind of ROI other marketing channels can only dream of. Plus, with 90 percent of Americans subscribed … Continue reading “5 actionable strategies to build an email list from scratch (with examples)”

How to create compelling invitation emails that drive engagement

Invitation emails are a cornerstone of effective communication, helping you connect with your audience and inspire action. Whether you’re hosting an event, launching a new product, or inviting customers to join a webinar, a well-crafted invitation email can make all the difference in boosting attendance … Continue reading “How to create compelling invitation emails that drive engagement”

Why email testing tools matter for marketers

Email marketing remains one of the most effective channels for reaching and engaging with audiences. However, crafting the perfect email involves more than just clever copy and design—it requires rigorous testing to ensure that the email performs well across devices, inboxes, and audiences. Enter email … Continue reading “Why email testing tools matter for marketers”

Mastering email marketing: A comprehensive strategy guide

Email marketing remains one of the most effective ways to engage with your audience, nurture leads, and drive conversions. However, to maximize its potential, you need a well-defined strategy. Here’s a comprehensive guide to mastering email marketing. Define your goals Before diving into the tactics, … Continue reading “Mastering email marketing: A comprehensive strategy guide”

The power of email retargeting: A guide to boosting customer engagement and sales

Cutting through the noise and effectively engaging your audience can be a significant challenge. One of the most powerful tools at your disposal to achieve this is email retargeting. By strategically re-engaging with your audience, email retargeting can help you drive conversions, increase sales, and … Continue reading “The power of email retargeting: A guide to boosting customer engagement and sales”

6 effective email templates for scheduling clients

Effective communication is crucial for maintaining strong client relationships. Scheduling clients—whether for meetings, consultations, or services—can be streamlined through well-crafted emails. A thoughtfully structured email not only saves time but also sets a professional tone. Below are six email templates to help you efficiently schedule … Continue reading “6 effective email templates for scheduling clients”

How AI can skyrocket your email marketing revenue

Introduction: The power of AI in email marketing Many businesses are eager to boost their email marketing revenue. But struggle due to stiff competition, ever-increasing customer expectations, and rising costs. Traditional email marketing techniques alone often fail to break through this noise. However, artificial intelligence … Continue reading “How AI can skyrocket your email marketing revenue”

The power of email sequences: A strategic approach to email marketing

Email marketing remains one of the most effective tools for engaging with your audience, nurturing leads, and driving conversions. But if you’re only sending one-off emails, you’re missing out on the full potential of this powerful channel. That’s where email sequences come in. An email … Continue reading “The power of email sequences: A strategic approach to email marketing”

Mastering email retargeting: A game-changer for your marketing strategy

Reaching the right audience at the right time is crucial. One of the most effective strategies for doing so is email retargeting—a powerful technique that enables businesses to re-engage potential customers who have already interacted with their brand but haven’t yet converted. Whether it’s someone … Continue reading “Mastering email retargeting: A game-changer for your marketing strategy”

Email outreach vs. marketing email: Understanding the differences and when to use each

Email has become a vital tool in the digital marketing toolkit, used for everything from nurturing leads to closing sales and engaging with customers. However, not all emails are created equal. Two of the most commonly used strategies are email outreach and marketing emails, each … Continue reading “Email outreach vs. marketing email: Understanding the differences and when to use each”

How to create a custom GPT for email marketing campaigns

Why custom GPTs are game-changers for email marketing Email marketing can be both a powerful growth tool and a significant challenge. You want your emails to engage, inspire, and ultimately drive customers to action—but creating content that consistently hits these goals takes a lot of … Continue reading “How to create a custom GPT for email marketing campaigns”

Top 10 email marketing tips to skyrocket your campaigns

Email marketing is an invaluable tool for businesses, providing a direct line to your audience. However, standing out in crowded inboxes requires smart strategies and effective execution. The following are 10 tips to enhance your email marketing efforts and achieve stellar results. When done right, … Continue reading “Top 10 email marketing tips to skyrocket your campaigns”

6 ways email images can increase your conversions

With many marketers investing time and energy into engaging subject lines, images can be just as important to boosting your email conversion rates. The right email images can help you stand out from your competition and encourage your recipients to click. And email matters. Four … Continue reading “6 ways email images can increase your conversions”

7 expert tips for crafting irresistible Cyber Monday emails

As Cyber Monday approaches, the digital marketplace is poised for a frenzy of activity. This is the time when businesses can capitalize on the heightened consumer interest by sending out compelling Cyber Monday emails that drive traffic and conversions.  Black Friday 2023 saw an average … Continue reading “7 expert tips for crafting irresistible Cyber Monday emails”

Why DailyStory is leading the pack in email marketing tools for 2025

Email marketing continues to be a cornerstone of digital marketing strategies in 2024. It’s a channel that allows businesses to communicate directly with their audience, offering a high return on investment and the opportunity for personalized engagement. With countless tools available, finding the right one … Continue reading “Why DailyStory is leading the pack in email marketing tools for 2025”

Cold emails failing you? How to create cold eCommerce email templates generate responses

Let’s be honest. Cold emails get a bad rap. Many dismiss them as outdated. Some even confuse it with cold calling. But the truth is that cold email campaigns can still work wonders for your eCommerce business. Think about it—email remains the No. 1 marketing … Continue reading “Cold emails failing you? How to create cold eCommerce email templates generate responses”

Unlocking creativity: Top tips for generating engaging email ideas

Creating engaging email content is a cornerstone of successful digital marketing. However, coming up with fresh and captivating email ideas can be challenging, especially if you’re sending out emails regularly. Whether you’re crafting newsletters, promotional campaigns, or follow-up emails, the following are some top tips … Continue reading “Unlocking creativity: Top tips for generating engaging email ideas”

Boosting email engagement: 10 proven tips for success

Standing out and achieving high engagement rates when your recipients’ email inboxes are overflowing can be challenging. While email marketing has an overall return on investment (ROI) of 4,200 percent, email best practices can ensure you get the best bang for your buck. The following … Continue reading “Boosting email engagement: 10 proven tips for success”

Mastering email deliverability: 10 tips to ensure your emails land in inboxes

Email marketing remains a powerful tool for businesses to engage with their audience. However, the effectiveness of email campaigns hinges on one crucial factor: email deliverability. Ensuring that your emails land in your subscribers’ inboxes rather than their spam folders is paramount. About 162 billion … Continue reading “Mastering email deliverability: 10 tips to ensure your emails land in inboxes”

Mastering email funnels in digital marketing: 9 tips for success

To maximize email marketing’s potential, a well-crafted email funnel is essential. An email funnel is a sequence of emails designed to guide a subscriber through a journey, from initial awareness to making a purchase and beyond. The following are nine key tips to master the … Continue reading “Mastering email funnels in digital marketing: 9 tips for success”

18 low-cost marketing ideas for small businesses

For small businesses, marketing is important but also can feel out of budget. About one in five small businesses doesn’t use digital marketing, while about one in 10 doesn’t invest in any kind of marketing. But this doesn’t have to be your small business. About … Continue reading “18 low-cost marketing ideas for small businesses”

Unlocking the power of email coupons: 10 tips for success

One highly effective strategy within email marketing is the use of email coupons. When used correctly, email coupons can significantly boost customer loyalty, increase conversion rates, and enhance overall revenue. Plus, close to 60 percent of U.S. coupon users preferred online coupons in 2023. The following … Continue reading “Unlocking the power of email coupons: 10 tips for success”

Maximizing email engagement: 7 tips for effective email buttons

With inboxes cluttered and attention spans short, it’s crucial to make every element of your email count. One of the most significant components that can make or break your email’s effectiveness is the Call to Action (CTA) button. The average click-through rate for CTAs is … Continue reading “Maximizing email engagement: 7 tips for effective email buttons”

10 email capture tips to build a robust subscriber list

Introduction The foundation of any successful email marketing strategy is a strong, engaged subscriber list. But building that list isn’t just about collecting as many email addresses as possible—it’s about using effective email capture tips to attract quality leads who are genuinely interested in your … Continue reading “10 email capture tips to build a robust subscriber list”

Mastering confirmation emails: Enhancing engagement and building trust [plus template]

Confirmation emails play a pivotal role in shaping customer experiences and fostering lasting relationships. (Stay tuned for our free template.) From confirming purchases to event registrations and newsletter subscriptions, these emails serve as more than just transactional receipts. They represent valuable touchpoints for engaging with … Continue reading “Mastering confirmation emails: Enhancing engagement and building trust [plus template]”

Unveiling the power of email advertising: Why it’s still the champion of digital marketing

In a digital world filled with tweets, snaps, and likes, one marketing strategy stands tall, proving its enduring effectiveness: email advertising.  Despite the evolving landscape of digital marketing, email remains a powerhouse, delivering unmatched ROI and fostering lasting connections with customers.  In this article, we’ll … Continue reading “Unveiling the power of email advertising: Why it’s still the champion of digital marketing”

6 ways to collect email addresses without a website

We’ve said it before: email marketing is a critical component of any overall digital marketing strategy. For every $1 you spend on email marketing, you can expect an average return of $42. Check out these 48 statistics that show the value of email marketing for … Continue reading “6 ways to collect email addresses without a website”

6 tips for automated email personalization

Email marketing automation can level up your campaign results, but it’s important to personalize your content as much as possible. Fortunately, it is possible to use automated email personalization. Simply put, email marketing automation transforms the manual sending of marketing emails into an automatic workflow … Continue reading “6 tips for automated email personalization”

Mastering the art of email blast: A comprehensive guide

Email marketing remains one of the most effective and reliable strategies for businesses to reach their audience.  Among the various email marketing techniques, the email blast stands out as a powerful tool for broadcasting messages to a large number of recipients simultaneously.  Whether you’re promoting … Continue reading “Mastering the art of email blast: A comprehensive guide”

Elevate your marketing with dynamic content in emails

Email remains a stalwart channel for reaching and engaging with customers.  However, with inboxes inundated with messages daily, it’s becoming increasingly challenging for marketers to capture and retain their audience’s attention.  Enter dynamic content in emails—a game-changer for enhancing email marketing campaigns and driving better … Continue reading “Elevate your marketing with dynamic content in emails”

Want to receive more great content like this for free?

Subscribe to our newsletter to get best practices, recommendations, and tips for digital marketers